Online Bookmaker: 888sport

Overview

888 Group offers a different online entertainment experience. The 888 Group which established its name through its award-winning casino products has now joined forces with Blue Square to create 888sport, a competitive sportsbook and one of the fastest growing online bookmakers. Bookmaker 888 shows its passion and support for international sport with various team and event sponsorships. 888 once sponsored Middleborough and Sevilla football club as well as the World Snooker Championship. The 888 gambling group aims high and their mission is to become the market leader in the global online gaming industry, as measured by number of members and member satisfaction.

888 Sportsbook

Markets and odds
888sport covers a great number of sporting events and major leagues from all over the world. However the 888 sportsbook does not offer the same level of coverage of lower divisions as other top online sportsbooks. As well as popular sports such as football, basketball, motor racing, tennis, rugby and cricket 888sport also covers less popular sports like handball, darts and more. The variety of additional markets is satisfying, especially for the elite European leagues. 888sport has a decent range of betting for horse racing and greyhounds, covering racecourses in the United Kingdom and continental Europe. The online bookmaker also offers a great selection of ante-post betting opportunities. The odds at 888sports are competitive in general but there is room for tighter margins and better odds which is probably going to happen soon as 888 will stop sourcing their prices from 3rd party traders and assemble their own trading team.

The betting site
The 888sport website has a flashy and impressive appearance, and at the same time is very simple to use. There is a list of all sports on the left side and the latest sporting news is advertised through rotating flash graphics in the centre of the page. The betting slip pops up in a separate window and there is an information button next to each selection explaining the type of the bet that the player can place (e.g. Lucky 31) and the maximum stake the player can have on that market or combination. A recent addition that has improved the 888sport website is “Τhe Zone”, where players can find sports news, game previews, hints and tips. Another really great feature that will satisfy all horse racing fans is the comprehensive course information that 888sport offers for the races they cover. In addition to the reviews, hints and tips they provide statistics, results, news and other useful information that will impress horse racing punters. All the above information can be found at 888sports racing icard.

Live Betting
888sport has a very nice looking live console that hosts a great number of sport events and is very user-friendly. A slight disadvantage of the 888 live console is that they don't offer as many in play betting markets for lower leagues as other top online bookmakers.

888 Casino

888 casino is a recognised industry leader, picking up amongst others, the prestigious e Gaming Review Casino Operator of the Year Award in 2005, 2006, 2007, 2008 and 2009! The renowned 888 casino offers pretty much all the games that the most demanding casino players would expect to find. Classic roulette, blackjack, slots, video poker, craps and many more table and card games are just a click away. There is an impressive casino website with interesting features and comprehensive information about promotions, latest jackpot winners, links for popular games and much more. There is also a 'How to Play' section where players can find information and game previews - a really useful feature for beginners or casino players that want to explore, learn and play new online casino games. The live casino couldn't be left out of 888's casino portfolio. The company offers an impressive display of live dealers for Blackjack, Roulette and Baccarat, which can be played in any one of 5 different languages (English, French, Spanish, German and Italian).
3D Casino!
The 3D casino sets 888casin apart from other online casinos. Casino players can even choose their own avatar and get that authentic Vegas style casino feeling. 888casino 3D offers you the size and space to look around and see what’s on offer! A must see for all online casino fans.

Ways to play at 888 Casino
Once the player enters the 888 Casino website he will be given the option to play instantly from his browser or download the full version and install it into his computer. The download option offers the player a much bigger variety of games.

888 Casino software
888 has developed its own casino software rather than getting into a partnership with a casino software provider. 888 is a big enough company to run its own software ensuring high player volume at all times while making use of the latest security innovations in the industry. If you are bored of other casinos that look the same - 88casino offers a great solution for a truly unique casino experience. Try out for free some popular slots from 888.

888 Poker

The 888 Poker software has recently been updated and has now much better graphics and a user friendly interface including a Beginner’s Lobby and 3-D player avatars. There is also a social space at my.888poker.com where players can chat, join forums, share photos and video. Their software is available in both Java and downloadable form, so players can play instantly or by downloading and installing the poker software. For poker players that use Macintosh this is one of the very few poker rooms they can play instant poker. At Pacific Poker, poker players can find all their favourite games from the ever popular Texas Holdem to Omaha Holdem, Omaha Hi/Lo, Seven Card Stud and Seven Card Stud Hi/Lo. 888 Poker charges a higher rake than most online poker rooms; in cash games instead of a standard 5% up to $3 rake there is a maximum rake $4 for all no-limit and pot-limit games and in limit games of $3-$6 to $30-$60. This might deter cash games players.

Other Gaming Products

At 888 players can find a great Games section where they can play their favourite flash games including Sports games, TV Shows, Slots , Scratchcards and High – Low games. The 888 Bingo room is an exciting bingo destination that bingo fanatics will love. 888 bingo has a loyalty program and also offers a full house of daily and monthly promotions like happy hours, jackpot winners, extra cash, weekend promos and much more!

Bookmaker's Company Information

About
888 was founded in 1997 in the British Virgin Islands as Virtual Holdings Limited. In the same year, its Antiguan subsidiary obtained a gaming licence in Antigua where it based all of its management, gaming servers, member support functions and technical and payments staff. 888's platform and first proprietary product, Casino-on-Net, was launched in May 1997.

888 Holdings Public Limited Company (888) is one of the world’s most popular online gaming entertainment and solutions providers.

888 has been at the forefront of the online gaming industry for over a decade, allowing both players and B2B partners to enjoy a world-class gaming experience.

The launch of 888sport in March meant that 888 offered all four key online gaming segments: Casino, Poker, Sportsbetting and Bingo. The hugely successful 888ladies Bingo offering was launched in February 2008, with innovative social aspects.

Licence
In July 2003, 888 obtained a gaming licence in Gibraltar. At that time, 888's headquarters, management and operational centre, including all of its gaming and deposit servers and its dedicated member support centre, were moved from Antigua to Gibraltar.

Betting Markets
Horse Racing, Football, Tennis, Golf, Baseball, Basketball, Boxing, Cricket, Cycling, Darts, Gaelic Games, Greyhounds, Ice Hockey, Motor Sport, Rugby League, Rugby Union, TV Specials, Snooker and UFC.

Security
The Group's credit card processing is handled by its subsidiary Intersafe Global Limited, a leading online transaction provider. Intersafe Global uses the most advanced SSL and PGP protocols, as well as public/private key encryption to guarantee data transfer security. All credit card details are stored on servers protected by the latest firewall security to prevent unauthorized access

Payment Methods
Visa, MasterCard, Visa Electron, Maestro , Laser, Solo, Paysafecard, Click and buy, Paypal, Neteller, Moneybookers, Ukash, PayPoint, e-Voucher and more.

Currencies
UK Sterling (GBP), Euro (EUR), US Dollar (USD) , Danish Krone (DKK), Swedish Krona (SEK).